Chi-Chi, Born in High Point, NC to Demetris and Marion Bell July 9th, 1981,
has made her mark in the beauty industry. Having been raised around the world
(ARMY BRAT), Chi-Chi has embraced her not so rooted roots and used it to her
advantage. With a passion for the arts, her travels and experiences have shaped
her creativity. Chi-Chi is a singer, writer, painter, jewelry designer, and licensed
cosmetologist. She first caught wind of her creativity by age 10 and hasn’t looked
back ever since.

After being forced to go to college by her mother because of her track & field
scholarship, she used her love of music to aid in her decision to major in
Communication at the University of Louisville and used her BA for radio Disney
and Radio One in Louisville, KY. While she had part of the career she wanted, she
still dreamed of becoming a celebrity hair stylist and owner of many major salons
and products.

Chi-Chi obtained her cosmetology license in 2006, and then opened her own
salon,
ErthTonez, LLC “The Creative Experience” in 2010. With over 8,000
YouTube Subscribers and countless happy clients, Chi-Chi prides herself in not
only helping you feel more beautiful and empowered, but educating you on hair
and leading a healthy lifestyle during your journey with her “keep it real” approach.
She’s determined to produce quality service and styling; nothing but the BEST!